Table of Contents | ||||||||||||
---|---|---|---|---|---|---|---|---|---|---|---|---|
|
Channel Domain
Domain Overview
The Channel Domain would focus on the methods, pathways, and networks through which an organization delivers its products and services to customers, including direct, indirect, digital, and physical distribution approaches.
Domain Attributes
title
: Name of the Channel or distribution elementdescription
: Detailed explanationChannelType
: Classification of channelorgUnitTitle
: The sales or distribution organization unit responsibleorgUnitRoles
: Channel management roles within the organizationChannelReach
: Market coveragecustomerSegmentsServed
: Target customersproductCategoriesCovered
: Products/services deliveredChannelVolume
: Transaction volumechannelRevenue
: Revenue generatedchannelCost
: Cost structurechannelMargin
: ProfitabilitychannelPartners
: External partners involvedchannelPerformance
: Success metricschannelMaturity
: Development stagechannelRisks
: Risk factorschannelStrategy
: Strategic approachstrategicAlignment
: Connection to business strategy
Domain Elements
Distribution Network Element
networkTitle
: Name of distribution networknetworkDescription
: Detailed descriptionnetworkTopology
: Structure and organizationgeographicCoverage
: Locations serveddistributionCenters
: Key facilitiestransportationModes
: Channel methodsnetworkCapacity
: Throughput capabilityserviceLevel
: Performance standardsleadTime
: Fulfillment timenetworkCost
: Cost structurenetworkFlexibility
: AdaptabilitynetworkResilience
: Disruption resistancetechnologyEnablers
: Supporting technologiesnetworkOptimizationStrategy
: Improvement approach
Channel Partner Element
partnerName
: Name of channel partnerpartnerType
: Category of partnerpartnerDescription
: Detailed descriptionrelationshipType
: Nature of relationshipcontractualTerms
: Agreement detailspartnerCapabilities
: Key capabilitiesmarketCoverage
: Markets servedcustomerSegmentsReached
: Customers accessedproductsCovered
: Products/services deliveredexclusivityArrangements
: Exclusivity detailsperformanceMetrics
: Success measuresrelationshipManagementApproach
: Management methodpartnerDevelopmentStrategy
: Growth approachpartnerRisks
: Risk factors
Channel Integration Element
integrationTitle
: Name of channel integrationintegrationDescription
: Detailed descriptionchannelsIntegrated
: Channels connectedintegrationPurpose
: Integration goalsintegrationArchitecture
: Technical approachcustomerExperienceImpact
: Effect on customerdataSharing
: Information exchangeprocessSynchronization
: Process alignmenttechnologyPlatforms
: Supporting technologiesintegrationChallenges
: Implementation issuesperformanceMetrics
: Success measuresgovernanceModel
: Management approachfutureIntegrationPlans
: Development roadmapstrategicBenefits
: Business advantages
Omnichannel Strategy Element
strategyTitle
: Name of omnichannel strategystrategyDescription
: Detailed descriptionchannelsIncluded
: Channels in scopecustomerJourneyMapping
: Experience designchannelRoles
: Purpose of each channelchannelTransitionPoints
: Handoff managementconsistencyManagement
: Uniformity approachdataUnification
: Information integrationpricingStrategy
: Price managementinventoryVisibility
: Stock managementperformanceMetrics
: Success measuresimplementationRoadmap
: Execution plangovernanceFramework
: Management structurestrategicAdvantages
: Business benefits
Inter-Domain Relationships
Channel-Capability: How channels require specific capabilities
Channel-Customer: How channels serve customer segments
Channel-Product: How channels deliver products and services
Channel-Value Stream: How channels support value delivery
Channel-Performance: How channel performance is measured
Channel-Technology: How technology enables channel operations
JSON Schema Development
New JSON Schema definitions would be created for the Channel domain and its elements, following the established Orthogramic pattern.